Gives highlights high definition with this radiance enhancing shampoo, enriched with Nutriceride, a combination of ceramides and nutritive oils. The formula reinforces and rehydrates leaving hair feeling soft to the touch. Highlights look revived with enhanced radiance.
How to Use
Distribute evenly through wet hair and lather. Rinse thoroughly. Repeat process if necessary.
Shade insurance starts with this creamy-light shampoo that uses Incell Hydro-Resist* double-locking technology. The protecting shampoo, specifically designed for coloured hair, prolongs color radiance intensity with a lightweight film that repels water, helping to protect color and enhance shine.
Shade insurance starts with this creamy-light shampoo that uses Incell Hydro-Resist double-locking technology. Designed for coloured hair, L’Oréal Professionnel série expert Vitamino Delicate Color Shampoo prolongs your colour radiance.
Lather up with L’Oréal Professionnel série expert Vitamino Delicate Color Shampoo to leave your hair supple, silky and ultra shiny. Its lightweight film repels water, helping to protect colour and enhance your radiance. The most beautiful colour needs extra care and protection!
Wash out sand, salt and chlorine and wash in instant moisture with this refreshing and reviving shampoo. A sun-savvy formula, enriched with vitamin E, Mexoryl S.O and glycerol, offers back-from-the-beach hair pampering rehydration to leave it feeling better protected.
Damaged hair adores this fabulous shampoo fix. Enriched with Neofibrine - a fusion of ceramides and an advanced shine-booster - it suffuses and envelops each hair fibre in a nourishing cocoon for surface smoothness. Hair-rehab starts here.
Bounce back with this gentle, cleansing shampoo featuring Nutripulse, a cocktail of ceramides, grape seed extracts and shaping agents. Hydrating and polishing, this is a real curl-coaxing formula.
Cleanse, calm and smooth rebellious or frizzy hair with this enriching shampoo containing Incell ceramides and rich Olive and Argan oils. Its conditioning action replenishes to detangle, smooth and silken. Shampoo with the aah-factor.
Tip
If your hair is thicker, two applications of shampoo may be necessary to help manage the frizz.
Density enhancing radiance shampoo.This Omega 6 enriched formula leaves hair looking thicker and nourished. Supple and easy to style, hair looks renewed with more body and radiance for a more youthful appearance.Renew tired mature hair with the L’Oréal Professionel série expert Age Supreme Masque. Enriched with replenishing omega 6 this intensely conditioning mask enhances hair to get locks looking thicker and full of radiance.L’Oréal Professionel série expert Age Supreme Masque has a unique deeply hydrating formula that works to protect hair against signs of ageing to leave locks feeling stronger and thicker.
Distribute evenly through wet hair and lather. Rinse thoroughly. Repeat process if necessary. Smooth the masque into towel-dried hair and leave in for two-three minutes before rinsing.
This breakage-defence shampoo features Glycocell technology, designed to deliver a super charge of Incell. Combined with Royal Jelly extract, the formula nourishes and fortifies, while leaving the hair beautifully supple and smooth, looking revived and more resilient. Protect and amplify the reinforcing effects of force vector shampoo with this breakage-defence masque. Enriched with Glycocell, a fusion of Incell and Royal Jelly extract, it envelops each fibre, sealing in the ingredients post-wash, leaving hair feeling more resilient and stronger, while creating new found softness and shine.
Both of these products are a two-phase programme – shampoo and masque should be used together.
Hold Factor #2
Light Hold
EFFECT
Nourishes and defines curls, providing softness and anti-frizz protection.
Use of towel dried hair, either apply a small amound into your palm and scrunch the product in evenly. Either leave to air-dry or diffuse dry.
Hold Factor #1
Very light hold
Nourishes and tames dry frizzy hairy leaving it shiny and managable.
Apply two pumps to the palms of your hands and work evenly through the hair. You may either blow-dry your hair for a smooth shiny finish, or leave to air-dry for less frizz.
Hold Factor #3
Medium hold
Nutrition, smoothing and protection from all heated styling products.
Before blow-drying, ironing, or tonging your hair, apply a small amount evenly. You may also leave it to air-dry.
Medium Hold
Lift the roots with an easy applicator whilst leaving the ends and midlengths soft and product free.
Use of towel dried hair, and apply to the root area from afew cm away. Massage into the roots and start blow-drying.
Hold Factor #5
Extra strong hold
Create massive volume without weighing the hair down.
Use of towel dried hair, and shake the bottle well before holding it upside down and place two mandarin sized balls onto your hand. Work the mousse evenly through your hair before blow-drying.
Thicken and texturise the look of fine delicate hair, whilst protecting it from heat damage.
Use of towel dried hair, and shake the bottle well spray onto the roots and globally mist over all the hair before blow-drying.
Fine mist spray, for even distribution and long lasting translucent shine.
Hold spray around 10cm from blow-dryed or air dryed hair. shake hair from side to side as you mist the crystal gloss through your hair.
EFFECTS
Leaves up to 24-hours protection from frizz, and adds softness and a natural shine to hair. Most suitable for thick, wild or difficult to manage hair.
Rub a few pumps between the palms of your hands and apply evenly to damp hair. Blow-dry, or leave to air-dry
Enriched with a special blend of avocado and grape seed oil, this lightweight oil cares and pampers all hair types. Nourishing even the finest hair, the formula leaves hair looking shiny, feeling nourished and supple.
Before blow-drying, your hairdresser will diligently apply Mythic Oil to various sections of the hair, allowing the formula to pamper your tired locks. Followed by a look transforming blow-dry, hair is left looking shiny and feeling supple.
Very strong hold
Strong fiber wax perfect for sculpting and and styling hair. Adds tonnes of texture.
Add a small amount to your hands, rub to heat it up, evenly apply to hair and sculpt as you wish.
from Medium-Strong hold
Fine mist spray, for even distribution and long lasting holdshine.
Hold spray around 10cm from blow-dryed or air dryed hair. shake hair from side to side as you coat the hair with the strong hold texturizing spray.
When hair has been freshly coloured, you want to prolong that new-found depth of tone and radiance of shade for as long as possible. This in-salon, post-colour treatment, enriched with a patented polymer - Ionène G - helps to reinforce the hair structure. Vibrancy is intensified and colour investment is protected.
Apply to shampooed, towel-dried hair. Always use the spray applicator to ensure even distribution. Spray the powerdose directly onto the hair section by section and massage gently into the lengths and ends. The instant action of the treatment means that no development time is needed. Rinse thoroughly.
Turn up the luminosity of highlights with this in-salon, post-highlight treatment. Enriched with Nutricerides, a carefully balanced fusion of ceramides and oils, it strategically targets sensitised areas, nourishing and providing longer lasting shine for sharper contrast and dazzling definition.
Rich and luxurious, this pre-shampoo step offers serious front-line care. Infused with AHA Lipid-Guard, a combination of alpha hydroxy acids and specially selected moisturisers, it penetrates the hair fibre to help reinforce and protect damaged areas. A real pep-up step to take hair from lacklustre to lustrous.
Use one tube of renew C as a pre-treatment application. Apply to sensitized areas of the hair section by section. Massage gently to help the microscopic ingredients penetrate to the cortex of the hair. No development time is needed. Rinse and proceed to shampoo.
A single shot of post-shampoo nourishment containing Neofibrine, a complex of Bio-Mimetic ceramides, this polished performer suffuses the outer cuticle of hair, delivering greater resilience, silkiness and shine.
For best results, this treatment should be used in conjunction with renew C.
Accelerated fortifying action in a single dose, this pro-breakage defence treatment is enriched with the highest concentration of ceramides in the entire série expert line. Combined with Royal Jelly extract, the formula injects instant conditioning, while enhancing natural suppleness.
Apply section by section and massage one dose of treatment to shampooed, towel-dried hair. Leave on for two-three minutes. Rinse thoroughly.
Regain control and shine with this slick in-salon treatment that incorporates Polytensium - highly charged polymers that coat the hair, fibre by fibre. Post-treatment, hair has instant definition, lasting flexibility and a truly smooth gleam.
Apply one tube of power define to shampooed, towel-dried hair section by section. Massage into the hair fibre for one-two minutes to allow the ingredients to penetrate into the core of the hair. Comb through the hair to distribute the product evenly. Rinse thoroughly. Style as usual.
Lighten up. This in-salon, leave-in purifying fluid gel for the scalp, containing zinc pyrithione, actively eliminates visible flakes. Also enriched with vitamin PP, it hydrates and calms. A real root-to-tip revitaliser.
Shampoo the hair with instant clear. Apply power clear to the scalp section by section and spread evenly with the fingertips. Do not rinse as the anti-dandruff ingredients are designed to eliminate flakes from the first application.